YI WORKS IS A SEOUL-BASED CREATIVE STUDIO THAT DELIVERS END-TO-END SERVICES, INCLUDING CREATIVE DIRECTION, CASTING, LOCATION SCOUTING, AND PRODUCTION SUPPORT FOR GLOBAL BRANDS SEEKING A REFINED, LOCAL TOUCH.
SERVICES
Branding
Casting
Creative Direction
Location Scouting
Photography
Production
Videography
CONTACT
︎︎︎ Email: info@yi-works.com
︎︎︎ Book An Appointment
︎︎︎ FAQ
YI WORKS IS A SEOUL-BASED CREATIVE STUDIO THAT DELIVERS END-TO-END SERVICES, INCLUDING CREATIVE DIRECTION, CASTING, LOCATION SCOUTING, AND PRODUCTION SUPPORT FOR GLOBAL BRANDS SEEKING A REFINED, LOCAL TOUCH.
FAQ-
What services do we provide?
We provide branding, casting, creative direction, location scouting, and full photography and videography production, delivered end-to-end from Seoul.
What types of projects does Yi Works specialize In?
We focus on branding, production, and creative direction across lookbooks, editorials, and campaign work.
What makes Yi Works a reliable creative partner in Seoul?
Yi Works is led by experienced stylists and visual directors from Singapore and Seoul with over a decade of industry expertise. United by a passion for storytelling and craftsmanship, we work fluidly across a wide range of brand aesthetics.
![]()
Brands choose us for our deep knowledge of Seoul’s creative landscape and our ability to bridge global expectations with precise local execution. We manage every detail - from talent and locations to styling and creative direction - with aesthetic clarity, cultural nuance, and seamless cross-border communication.
What global brands typically collaborate with us?
We partner with fashion, lifestyle, and luxury brands seeking bold, refined visual content.
How do we support global brands shooting in Seoul?
For lookbooks, editorials, campaigns, and branded content, Yi Works provides local talent and seamless production support. We match the ideal creative team for each brand - photographers, studios, models, stylists, and hair & makeup artists. Ensuring quality and alignment with your brand vision.
What can you expect when planning a shoot here?
Clear communication, organized pre-production, and curated resources aligned with your brand’s vision.
How do we develop concepts tailored to your brand?
Through collaborative research, mood exploration, and a clear understanding of your objectives.
How does our casting process work in Seoul?
We cast models and talent that authentically express your brand’s world - whether street-cast profiles, professional models, or character-driven looks.
![]()
How does our team ensure smooth coordination for international clients?
Through trilingual communication (English, Korean, Mandarin), meticulous planning, and hands-on on-site problem-solving, supported by shared digital boards and real-time updates, we ensure a seamless experience for global clients.
What information do we need to begin?
Please complete our form [here], or schedule a call with us [here] to get started.
How quickly can we begin pre-production?
We respond promptly and can initiate planning as soon as your vision is confirmed.
